Sydney SumUp 2026
One story,told three ways.
Choose a student to see how it changes.
Any four numbers unlock it
Concept prototype
How it works
01
The email
Sent on ATAR release day with a unique link and a four-digit code. Entering the code is the reveal, and nothing personal loads until it's right.
02
The story
Full-screen moments students swipe through, like Reels. Rules sort each student into one of three personas, which sets the order, the copy and one moment made just for them.
03
The next step
The story opens out into a normal page: a message from a current student, then one clear action. Info Day for first preferencers, reviewing UAC preferences for everyone else.
Private by design
The story only shows what a student has shared with Sydney or done with us, like their interests and the events they've attended. Details like where they rank Sydney or where they live stay behind the scenes, shaping what they see without ever appearing on screen. A "How we made this" panel tells them exactly what was used.